
Monday, December 22, 2014
How Sony can capitalize after pulling 'The Interview'

I don't fully understand a lot of what's going on behind the scenes at Sony Pictures, but I know things got serious (and I mean really serious) over the past few weeks. Just recently, news dropped that they decided to pull the plug on showing their upcoming movie The Interview, starring James Franco (@JamesFrancoTV) and Seth Rogen (@Sethrogen). The reason is tied to what the movie is about and threats of terrorist activity. From those threats, the movie theaters backed out, and from there Sony ultimately backed out too.
But instead of getting into what the movie is about, you can just read the synopsis here while I get to the delicious economic opportunity that Sony Pictures has in front of them!
What we know

The company is left dealing with a PR nightmare along with capital-related setbacks, adjusting their fixed and variable costs by replacing hardware and hiring personnel to help them fix their net security issue. On top of that, their workers are filing lawsuits, charging the company with failing to protect their privacy. And all of this happened prior to canceling the release of The Interview. Talk about adding salt to the wound.
Why Sony is able to capitalize: scarcity and national identity
But if you were to ask me if I thought they can bounce back from all this, I would give you an enthusiastic yes, and the reason boils down to narrative, value and scarcity. Usually, economic value is measured by the most someone is willing to give up in other goods and services in order to obtain a good, service, or state of the world. In the movie business, with a fixed price set for movie goers, their value is more or less measured in the amount of visits to the theater.
Despite this financial hit for pulling the movie, Sony can still earn a sizable profit on the interview because the movie has picked up a lot more buzz than was initially created before the scandal. For one, you can think of it hypothetically. After Sony decided not to show it, the movie did all of a sudden became a scarce commodity, which naturally generates more demand for any product. And it helps Sony that the movie is not really circulating online, but this is just ha
lf the point I'm trying to make. Furthermore, you can think about it symbolically, where the hackers (whether under North Korea or not) ended up turning a silly comedy (that I wasn't going to bother watching before all of this) into a must-see movie, at least for Americans.
Despite this financial hit for pulling the movie, Sony can still earn a sizable profit on the interview because the movie has picked up a lot more buzz than was initially created before the scandal. For one, you can think of it hypothetically. After Sony decided not to show it, the movie did all of a sudden became a scarce commodity, which naturally generates more demand for any product. And it helps Sony that the movie is not really circulating online, but this is just ha
lf the point I'm trying to make. Furthermore, you can think about it symbolically, where the hackers (whether under North Korea or not) ended up turning a silly comedy (that I wasn't going to bother watching before all of this) into a must-see movie, at least for Americans.

In a country that takes pride in freedom of expression, you can imagine why these series of decisions were frustrating for the average American to see. Even though Sony's move is inherently a smart one when you consider a terrorist threat in the mix, the conventional wisdom sees it as more about a shot to the national narrative and the outcry is, in part, about repairing that identity.
In growing numbers, Americans are expressing their support to have The Interview distributed to the public (however that happens) because watching it became a concern of national identity, and what better better response would their be than to show it as a way to fix uphold that nation identity and stick it to the enemy? This is the audience The Interview has going for it, and Sony would be smart to take ownership of distributing it while its still hard to find online.
Suggestion for Sony: Pull a Beyoncé
There are many different ways Sony can distribute The Interview. While they are weighing their options, I hope one of the considerations is to release it theaters unnounced. Remember back in 2013 when Beyoncé surprised the world when she released her visual album, "Beyoncé", unannounced? That album spent its first three weeks at No. 1 with sold 1.43 million copies sold in just 4 weeks alone. The Interview might not make Guardians of the Galaxy type of money, but the popularity should catapult its revenue intake beyond its expected box office numbers. It would be a shock, and a good one that might find itself within the top 5 or 6 box office movies for a large number of weeks (especially if the movie is a good film). One downside to showing it in theaters is the possibility that a lot of people wont show up because they don't want to take any risks.
On the other hand, the possibility of showing it online is always there too, but there is also the risk of exposing it online leakage, and those who probably wouldn't mind seeing it in theaters have no incentive to bother since they can see it for free.
But in the end, with whatever they want to do, I think they need to do it as soon as possible while the movie is still relevant and there is little competition.
On the other hand, the possibility of showing it online is always there too, but there is also the risk of exposing it online leakage, and those who probably wouldn't mind seeing it in theaters have no incentive to bother since they can see it for free.
But in the end, with whatever they want to do, I think they need to do it as soon as possible while the movie is still relevant and there is little competition.
Related links/articles:
- Everything That’s Happened in the Sony Leak Scandal
- Should Sony Pictures Pull ‘The Interview’?
- Celebrities React To Sony Canceling 'The Interview' Release
- Snapchat CEO 'devastated' at Sony leak, but were tech sites right to report it? Open thread
- North Korea Behind Sony Hack: U.S. Officials
- White House calls Sony hack a ‘serious national security matter’
- Sony Leaked Emails Depict Ryan Gosling, George Clooney, Leo DiCaprio: Sought-After, Apologetic and ‘Despicable’
- After 'Utter Devastation' of Sony Hack, Experts Ask: Who's Next?
- No 'Interview'...on any platform
- Sony's Amy Pascal likely to be fired over leaked emails that exposed cruel and racially tinged comments
- Why North Korea's Sony hack made 'The Interview' required viewing
- Graphic novel Pyongyang's film killed because of Sony hacks
Labels:
arts,
culture,
demand,
film,
fixed costs,
james franco,
movie distribution,
north korea,
seth rogen
Sunday, December 14, 2014
What are key the benefits of migration?
To learn more on this issue, you can visit these sites:
Do immigrant workers depress the wages of native workers? Do migrants take the jobs of native workers? The Economic Benefits of Migration Why supporting migration makes good business sense The pros and cons of Migration Pros and cons of immigration in the USA
Labels:
brain gain,
development,
Economy,
jobs,
migration,
trade,
unemployment
Wednesday, December 10, 2014
CBO: The rich ARE paying their fair share
It isn't rare to hear from the President and various other pundits (like Warren Buffet, Robert Reich, and various other Democrats and liberals) that wealthy are not paying their fair share of income taxes and need to be taxed more. President Obama even once said the following: "there is still more to do when it comes to reducing our debt. And I’m willing to do more, as long as we do it in a balanced way that doesn't put all the burden on seniors or students or middle class families, but also asks the wealthiest Americans to contribute and pay their fair share."
However this CBO study shows that the rich have indeed been paying their "fair share", at the very least. In 2011, there has been an extremely unequal distribution of government transfer payments and federal taxes. It seems that even though the reality of income inequality appears more blatant and stressful for the lower echelons in income, these same people are also receiving (unsurprisingly) the most transfer payments. What is surprising, however, is the observation that the wealthy have been doing their part in payments, when the general consensus is that they do not pay enough.
If this study turns out to be very accurate to reality, shouldn't it also be seen as another incentive for the wealthy to want a reduction in income inequality, too? Not that the wealthy doesn't actually care about reducing income inequality, but if any of us were in their shoes, chances are we would have a hard time making the necessary sacrifices too. The road to recovery doesn't just take sacrifices from the rich though, and while we are attempting to fix our issues, it appears the rich may be sacrificing more than they need to.
Comes to show how a broad problem doesn't just require one solution.
Source:
- http://www.aei.org/publication/new-cbo-study-shows-rich-dont-just-pay-fair-share-pay-almost-everybodys-share/
Saturday, December 6, 2014
On Eric Garner's death and the Grand Jury's decision.

This comparison is like judging people in the high order societies because of the things people in low-order societies do.
I cannot defend the way those cops took down Garner, though I can see why they tried to take him down in the first place. I do know that the chokehold the cop used was a banned practice, but I dont understand how its not illegal. I do not really see racism in all of this (and if at all, then not racism alone), but i do see stereotypes (which often lead to racism). You cant tell me, from the cops position, that you would feel no ounce of hostility from eric garner because of the ghetto-black stereotypes (which you can trace for yourself where this may come from) in combination to resisting arrest, yet from Garner's position, you cant tell me he didnt feel anxious/scared abut the cop approaching him because of trends of cop-civilian engagements wen involving black civilians (which you can see is a bit of a cycle here).
However, in both positions there is a better way to do things. Garner, black, white, red, or blue, should not have been talking back the way he did. You'd have to be a fool to tell the cops to not touch you, making it look like you about to do something. The cops shouldnt have been so naive about the whole take down. The cops are taught a hold around the neck to cut off circulation until the arrestee faints. Say what you want about Garner's health, but NYPD officer Daniel Pantaleo put on a chokehold which it lead to Garner's heart attack. That probably would not have killed a more healthy person, but don't you think it should have been adjusted for Garner? In the moment, maybe not something one would think about, but in retrospect, yes. Now the public sphere is fueled with the narrative of an unarmed (black) man suffering a heart attack because of the "police brutality".
My issue isn't about resisting arrest, because Garner was out of line and totally deserved to get arrested, but when he screamed he cant breathe, I thought that the cops would have tried to respect that. I didn't get how there were many cops present and yet they were still on him for as long as they were after the fact. Where was the man going to go? Cops have huge responsibility with their power, and when they make a mistake on it, they should own it, at least. It was probably an honest mistake for the most part, but Garner died rather unnecessarily. The police ain't a bunch of robots. Again, it is no a secret Garner should have been arrested, but you cant say a better way of handling the arrest couldn't have been thought up.
With the cop walking away from this whole thing without indictment is perhaps a big blow to the status on authority-community relationships. More and more people are beginning to trust cops less by the minute.
With the cop walking away from this whole thing without indictment is perhaps a big blow to the status on authority-community relationships. More and more people are beginning to trust cops less by the minute.
Friday, August 22, 2014
An Interesting find on Stay-at-Home Dads
This is pretty much it in a nutshell (click on the picture for the full report):
According to this PewResearch graphic, there has been a steady growth in stay at home dads which have spiked for a bit since the Great Recession. Not very surprising there, economically speaking.
Here are some key points I found by reading this report:
- In 1989, 4% of these fathers were at home. In 2013, that percentage was at 7.
- Black fathers stay at home more: since the Great Recession the biggest increases occurred among blacks, Hispanics and Asian Americans; and a more modest increase occurred among whites.
- In contrast, Hispanic and Asian-American mothers are the most likely to be at home by about 1/3 each. After them in staying at home is 27% of black mothers and 26% of white mothers.
- It does not really matter if you were born in the country: The likelihood of being a stay-at-home father is similar for both native-born and foreign-born fathers.
- Reasons dads stay at home: 23% can't find a job, 21% to care for home or family, 35% due to illness, disability.
- Your chances of staying at home are greater with lower levels of education: 14% of fathers who lack a high school diploma are at home, as are 10% of those with just a high school diploma.
- Of all fathers who live with at least one of their children, stay-at-home fathers are less worse off financially than their working counterparts.
- The stay-at-home fathers are quite a bit older than working fathers. About 43% of stay-at-home fathers are ages 45 years or older: that is 33% among employed fathers.
- In a stark contrast, stay-at-home moms tend to be younger than their counterparts in the workforce.
If you want to read more on the topic, you can either click that picture (like I mentioned) or you can just click here.
Sunday, August 17, 2014
Conversations
The general idea brought up in this video: one man's terrorist is another man's freedom fighter. It's a nice clip on perspective, and that its not easy to see the other side of the coin sometimes. It is a very cool video because it depicts the realities of conversations that take place everyday, and these conversations hold a particular heated nature. In the video, you see how the people arguing fail to stay on topic. No really, you will see that the video begins with the professor claiming that Islam is a religion of peace, but when by the end of the clip, the topic is on international relations. But I suppose it cannot be helped, especially if those involved in the conversation do not notice it. If anything, these quick shifts in topics show us what we really want to talk about.
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